Win the room
to win more work

Yappy helps you influence the people you can’t reach—so decision makers understand exactly why you’re the right choice.

Great companies lose deals all the time—not because they’re wrong for the job, but because the right people never saw their value.

The challenges of winning B2B contracts in today's market are real

Champions go quiet

Procurement flattens your story

You don’t know who’s making the decision

Sales and marketing tools stop where the decision begins

Win rates for competitive bids average between 5-20%, depending on industry (Bain & Co., 2023)

Yappy helps you raise the bar

01

Map the roles most likely to influence the deal decision.

02

Determine what really sets you apart in your deals and where your real value lies.

03

Reach your decision chain with content that they actually pay attention to, where they’re already engaging.

04

See the aligned functions and roles and where you're blocked in a live deal.

What our clients say

“With traditional methods, our messaging was not getting to the right people. Yappy provided a solution that got right to the people who actually made the decisions.”

“I don’t want my competitors understanding this advantage.”

“We now have tangible information we can act upon.”

Malcom Wylie

CEO, Cherratta Lodge

“With traditional methods, our messaging was not getting to the right people. Yappy provided a solution that got right to the people who actually made the decisions.”

“I don’t want my competitors understanding this advantage.”

“We now have tangible information we can act upon.”

Proud to be a Microsoft-verified partner—giving Yappy access others don’t have

Microsoft Partner

Yappy Created a New Category: Decision Chain Influence™

Yappy helps you reach, align, and influence the decision-makers behind big contracts. It’s not lead gen. It’s not CRM. It’s what wins deals when you’re not in the room.

Proven Yappy use cases

Recent News

Introducing Decision Chain Influence: The New Infrastructure for Winning Complex B2B Deals

Why Contact-Based Outreach is Dead—and Risky

You Can’t Win Multi-Million Dollar Deals With Single-Threaded Sales

Win the Deals You Deserve

Book a quick demo to see how Yappy helps you win procurement-driven deals, shift perceptions, and compete without dropping your price.