Win the room to win more work

Yappy helps you influence the people you can’t reach—so decision makers understand exactly why you’re the right choice.

Great companies lose deals all the time—not because they’re wrong for the job, but because the right people never saw their value.

The challenges of winning B2B contracts in today's market are real

Champions go quiet

Procurement flattens your story

You don’t know who’s making the decision

Sales and marketing tools stop where the decision begins

Win rates for competitive bids average between 5-20%, depending on industry (Bain & Co., 2023)

Yappy helps you raise the bar

Map the roles most likely to influence the deal decision.
Determine what really sets you apart in your deals and where your real value lies.
Reach your decision chain with content that they actually pay attention to, where they’re already engaging.
See the aligned functions and roles and where you're blocked in a live deal.

See the solution

What our clients say

“With traditional methods, our messaging was not getting to the right people. Yappy provided a solution that got right to the people who actually made the decisions.”

“I don’t want my competitors understanding this advantage.”

“We now have tangible information we can act upon.”

Proud to be a Microsoft-verified partner—giving Yappy access others don’t have

Yappy created a new category: Decision Chain Influence™

Proven Yappy use cases

Complex Sales

Influence the stakeholders in long, multi-layered deals—even the ones you never meet.

Procurement-driven deals

Stand out in procurement-driven bids by making sure your value is understood beyond price.

Land & expand motions

Move from one project or location to many by aligning decision-makers across the organization.

RFP-Driven Deals

Continue to share why your solution should win, long after your competitors have gone dark.

Opening up New Markets

Overcome perception barriers and break into new regions or industries with credibility and clarity.

Discover Yappy

Recent news

Why Contact-Based Outreach is Dead—and Risky

You Can’t Win Multi-Million Dollar Deals With Single-Threaded Sales

The Era of Easy Growth is Over—Now It’s About Winning the Right Deals

Win the deals you deserve

Book a quick demo to see how Yappy helps you win procurement-driven deals, shift perceptions, and compete without dropping your price.

Schedule a demo